Published by Patrick on 31 Dec 2008

Generating Website Traffic – Carnival 11

Welcome to the December 30, 2008 edition of website traffic.

Erika Collin presents 20 iPhone Apps to Increase Your Productivity posted at Web Design Schools Guide.

Wayne John presents Using Images For Your Social Links On Blogger Posts posted at Wayne John, saying, “You’ve more than likely seen images used as well as text links for social bookmark links on many different blogs and web sites. Using images for your social links will add a little more flair to your Blogger posts. Not only that, using images will save a little more space than the textual name of each service will, in most cases using images will also be more pleasing to the eyes.”

Brian Terry presents The Beginner’s Guide to Overnight Traffic | Big Marketing Secrets Blog posted at Big Marketing Secrets Blog, saying, “I’d like to welcome you to The Beginner’s Guide to Overnight Traffic™ where I’m going to teach you “Seven Steps to Getting Massive Traffic Using Google™ AdWords™”.”

Effective Blogging

Elliott presents Top Blog Marketing Strategies posted at Good Plum | Personal Develpment, Productivity & Attracting Success.

William James presents Information Marketing is all about lifestyle posted at Internet Marketing | Information Marketing | Blog Marketing | Business Success.

Scott Mahler presents Tips for Creating a Successful Blog posted at JBerry Marketing Consultants, saying, “Blogging has been around for a while, but a lot of people still think of it as something people do to spout off random thoughts. Surf around the internet a bit, and you will see how wrong that thought is. Just about every business I know has either added a blog as a companion to their website, or they are in the process of doing it. But, many of them don’t know how to go about starting it, or helping it grow.”

Danielle Branch presents How to Create a Sexy Eye Catching Title posted at Content 123, saying, “So you have written this killer article or blog post, but now you sit trying to think of what the title should be. How can you let the casual looker know what your post or article is about but make it catchy too?”

Other Strategies

Eras Mokei presents Create Your Elevator Speech posted at Integrity Business Blog by Terry Dean, saying, “One of the hidden strategies for generating web traffic is good old offline networking, and your elevator speech is crucial for connecting offline to online traffic results.”

Tinu Abayomi-Paul presents Joint Ventures and Why They Should Be Your First Source of Visitors | Traffic Method #4 | Free Traffic Tips | posted at Increase Your Website Traffic, saying, “”People want to partner with those they can trust or who they are friends with. Which means they want a familiar name, someone they have a relationship with, a person whose background they’ve checked into, who won’t disappear overnight, an established business person. “”

Baz Old presents Round Corners With jQuery and CSS posted at Web Development 2.0: Web Design, CakePHP, Web 2.0.

Don presents Article Marketing Smackdown – Article Submission Sites Reviewed posted at AffiliateWatcher.Com, saying, “The key to higher rankings and traffic that a high rank brings is backlinks. One popular way many bloggers are getting backlinks to their site is article marketing. With all the article marketing sites on the Internet today, it can be confusing to choose the best one. Here is a review of the most popular article submission sites on the Internet.”

Vishal Ramkissoon presents Being Friendly For Free Website (Or Blog) Traffic? posted at HavocDynamics, saying, “A non-conventional way of getting free website traffic.”

Isaac Yassar presents Our Quality = Our Value posted at Isaac Yassar .com, saying, “The more quality our website has, the more value it’ll get. The more value it has, the more traffic it’ll get.”

PPC/Adwords

Joshua Dorkin presents Online Real Estate Marketing: Making it Happen with PPC and SEO! posted at Real Estate Investing For Real.

Raymond presents The Best Credit Card Rewards For Google Ads and Search Advertising posted at Money Blue Book.

SEO/SEM

Ruben Ricart presents 31 Tips for Building Traffic posted at Internet Marketing Industry.

Sam presents SEO Insider Secrets for Search Engine Optimization | Surfer Sam posted at Surfer Sam and Friends, saying, “SEO Insider Secrets
Make Your Site a Magnet for Well-Targeted Web Traffic
Use Search Engine Optimization
Bust through the Search Engine Rankings
The objective of Search Engine Optimization, SEO, is to maximize the traffic that comes to your web page. For every search request, the search engine, be it Google or Yahoo or MSN, returns a search report, which is a list of web sites. If your web page shows up in the first few positions of the report, instead of the 24 gazillionth position, people are much more likely to click and visit your page. There is no charge for these visitors, you need not buy AdWords or other advertising, but you must get their attention. Piggyback on Google. Use search engines for the heavy lifting of screening and delivering the right users.
SEO Is Critical to Success
The goal in SEO is to rank high on the search engine report for the keywords that matter to you. Because high ranking is very valuable in building traffic, SEO is a competitive activity.

Optimizing a page for keywords means that the search engines will read the page and “decide” that the page is highly relevant to the keywords. We’re dealing with computer robots that “spider” around the Internet “reading” and evaluating all the pages they find. The algorithms that each search engine relies on are highly classified secrets, and thus SEO is a skill developed by intuition and lots of experience.”

Katy presents Should You Induce Labor During Your Pregnancy? posted at Katy Meets World, saying, “For many women, the though of inducing labor is frightening. However, it is sometimes required to be sure the baby is born healthy or to prevent complications for the mother.”

Giamatti presents Here?s Why Using Camtasia Can Increase Your Affiliate Checks posted at seocialise, saying, “Since there are already lots of people getting into affiliate marketing, it is no wonder that the competition is getting stiff. The challenge is to try and outdo other affiliates and think of ways to be able to attain this.”

Talk Prom Dresses presents How To Choose The Right Prom Date posted at Prom Dresses, saying, “Prom isn’t that far away. Here’s how to lock-in a great date for the big dance.”

Isaac Yassar presents all about SEO (with academic paper style) posted at Isaac Yassar .com, saying, “With this simple custom SEO, it took only one day for Google to put my site in their index, and it’s all free. Check it out.”

denis presents Branson unveils space tourism jet – Promo in Russia posted at promoinrussia.

Social Media

Helen Trump presents Best in Social Media – December 12, 2008 posted at Social Marketing by Michelle MacPhearson, saying, “Blog about the Best Social Media”

John W. Furst presents Twitter Nonsense posted at E-Biz Booster Blog, saying, “What do you want people to think about you, ‘dumb follower’ or ‘smart leader?’ Your twitter profile tells a lot you are probably not aware of.”

Scott Mahler presents Internet Marketing For Your Website: Tips On How It?s Done posted at Datex Media, saying, “Internet marketing has become as important, if not more so, than traditional marketing. With so many websites out there, companies now have the opportunity to reach a much wider audience, and with a good web design that incorporates search engine optimization (SEO), businesses can take advantage of boundless networking outlets, especially in the area of social media.”

That concludes this edition. Submit your blog article to the next edition of website traffic using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.

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Published by Patrick on 27 Oct 2008

Generating Internet Traffic: Carnival 10

Welcome to the September 30, 2008 edition of internet traffic.

Article Marketing

Jack S. Keifer presents Tweaking Your Inner Game for Internet Business posted at Jack S. Keifer.

Effective Blogging

keston presents | BrokeBrothersBlog (B.B.B.) posted at BrokeBrothersBlog (B.B.B.).

SEO / SEM

Welly Mulia presents Internet Business Make Money Online With Welly Mulia » 5 Reasons Why Most People Fail To Earn Money Online posted at Internet Business Make Money Online With Welly Mulia.

That concludes this edition. Submit your blog article to the next edition of internet traffic using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.

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Published by Patrick on 23 Sep 2008

Generating Internet Traffic: Carnival 08

Welcome to the September 24, 2008 edition of internet traffic.

jcr8392 presents Common Mortgage Terms Explained posted at Truthful Lending dot Com, saying, “This is a glossary of some of the more common, and most important mortgage terms. This list will help to familiarize you with some of the terms you should know to find the best mortgage program for your needs.”

WordPress Hacker presents Auto Create Navigation Tabs for New WordPress Pages posted at WordPress Hacker, saying, “In this article I explain how you can setup your blog to automatically create main navigation links/tabs when new pages are published by using custom fields to mark those pages you want to appear in the navigation menu.”

Simple International Business Development presents Small Business Tool For Building Trust In International Clients posted at Simple International Business Development.

International Sales Resources presents How Do Your Foreign Prospects Use Their Search Engines posted at International Sales Resources.

Market Across Cultures presents 5 Factors To Consider When Marketing To Different Cultures posted at Market Across Cultures.

International Success Basics presents Which Search Engines Are You Relying On? posted at International Success Basics.

Cindy King presents How Fast Can You Internationalize A Website posted at Get International Clients.

Cindy King presents Translation Friendly International English posted at Cindy King.

International Marketing Widget presents Translation Plugin posted at International Marketing Widget.

International Marketing Tools presents Guide to Online Tranlsation Tools posted at International Marketing Tools.

Cindy King presents Learning International Skills From A Course Or A Book posted at Cindy King, saying, “On a personal level you need to get out there and learn how to rub with different cultures. It is exactly like riding a bike or driving a car. No matter how many books you read and how many times someone might tell you what to do, you can only learn by sitting in that seat yourself.”

Richard P. McLaughlin presents Who or What is Woopra? posted at Cheap Keywords, saying, “Woopra is a Web analytics tool designed from the ground up to break all the rules for website statistics and monitoring. Woopra gives you the information you need to know right now about live traffic on your site. While the visitor moves through your site, you can track their path instantly.”

Hans presents 10 Strategies to Create Valuable Content Based on Existing Material posted at Blogging Tips to Develop a Successful Blog – CatchThePosts!, saying, “In this article I’ll be focusing on 10 strategies that will allow you to create new content based on existing material. Thus, I will bring your attention on how to transform or revisit articles and data to create valuable content.”

Cross Cultural Sales presents Think Global Act Local posted at Cross Cultural Sales, saying, “I just had a conversation with someone from an office in France. We were discussing her company website and the decision (made in USA) to only have a US site. This decision was odd because more than half the company is located outside the US and other than and address and phone number, there was no reference to foreign offices.”

Culture Customized Sales presents Culture Customized Content posted at Culture Customized Sales, saying, “You need to communicate to your international prospects and clients in a way they understand and respond to. You need to customize your content to their culture. THis post will show you what you need to know.”

Culture Customized Website presents Start Developing Your International Markets posted at Culture Customized Website, saying, “Developing your business when you are in one country and the market you are targeting is in another country can be challenging. Especially if this is your first time… and you don’t like picking up the phone.”

International Business Ideas presents Website Globalization: 4 Success Elements For International Business Development posted at International Business Ideas, saying, “A little internet surfing and you will see that some companies have websites in over 10 languages. More and more businesses are offering over 20 languages. The increase in language choices is rising each year. Deciding how many languages and which languages to use for your website takes time. How do you decide which languages to use when translation costs can be expensive and cultural marketing mistakes are notorious?”

European Business Coach presents European Business Coach posted at European Business Coach, saying, “Bit Literacy – Productivity in the Age of Information and E-mail Overload is a book written by Mark Hurst. It covers many different tips to help improve your productivity in today’s age of information overload. Let’s do the To Do List.”

Faster International Sales presents Guide To International Lead Generation posted at Faster International Sales, saying, “This is just one of the marketing strategies in the “Business Guide 4 – Build Your International Marketing Strategy” essential for effective international business development. Be sure to check them both out.”

Sherin Devassy presents Invest in future top models posted at Investment Internals.

International English Copywriting presents Web Video University posted at International English Copywriting.

International Cheat Sheet presents Must Read Before Choosing Your First Product To Sell Abroad posted at International Cheat Sheet, saying, “Are you still wondering what product to sell abroad? Does it seem like a critical choice to make? Businesses just starting to develop international markets often spend considerable time wondering what they should sell abroad.”

International Marketing Mentor presents Design Your International Visibility posted at International Marketing Mentor, saying, “International Market Research challenges beginners often to the point of delaying action. It is not difficult. The hardest part is jumping in and finding the first two or three key information contacts.”

Internationalize Your Website presents Get Past Language Barriers With International Clients posted at Internationalize Your Website, saying, “Different businesses go about developing their international business at different speeds. Several early reasons come in to play. The main reasons are:
* Your own visibility and understanding of your international potential
* Deciding what product to market abroad
* Finding your international markets”

International Lead Strategy presents Communication Across Cultures Is Better With A Whole Brain Approach posted at International Lead Strategy, saying, “Most people do not fully understand the way in which differences in cultures, and even within cultures, impact communication. Let’s look at how people approach cross-cultural communication.”

International Marketing Road Map presents Boost Your Company Way Out Of Your Local Recession Field posted at International Marketing Road Map.

International Success Stories presents The Management Tools I Use For Content Created To Be Re-Packaged posted at International Success Stories.

International Marketing Tools presents Boost Your Company Way Out Of Your Local Recession Field posted at International Marketing Tools, saying, “Do you automatically assume your business will follow the flow if your local economy was going through a recession? Do you lack ideas on how to keep your company sludging through rough times? How would you like to be able to free your company up out of any sticky recession your local economy might be in? Let’s take a closer look at how your marketing team functions during recessions. Your marketing team is your lead generation tool, right? How can a seasoned marketer help you during recession?”

Les Createurs d’Affaires presents Join Us On The International Sales Road Map posted at Les Createurs d’Affaires, saying, “* Are you committed to developing your international business?
* Do you know what you need to do to get more international clients?
* Do you want an easy to follow action plan?

Then you will be happy to read about the up-coming changes”

International Marketing Widget presents Over The Counter Translation Perfection Not Here Yet posted at International Marketing Widget, saying, “it is almost time for the general public to question their beliefs that all translation software should be avoided like the plague. I warned readers not to continue to base their opinions of translation software on old versions. Even though translation software is still not perfect, people with real translation needs are using what they have today to gain a competitive advantage.”

International Success Basics presents Case Study For Getting Your Website Visible In Japan posted at International Success Basics, saying, “The Proper use of Foreign Language Keywords”

Market Across Cultures presents Communication Across Cultures Is Better With A Whole Brain Approach posted at Market Across Cultures, saying, “Cross-cultural communication is not an exact science. When you begin a cross-cultural business conversation for the first time, you cannot be sure where it will end. Within cultures, people are different. Within the same cultural group:
* There are different ways of saying hello
* There are different ways of being polite
* There are different ways of being respectful”

International Sales Resources presents Get International Clients Guides posted at International Sales Resources, saying, “This is a resource center for:
* online businesses just starting to develop their international business strategy
* brick and mortar businesses starting to develop their international business and who want to harness the power of international internet marketing”

More International Sales presents International Sales Negotiation Tips For American Women posted at More International Sales, saying, “As a North American International Sales & Marketing professional in Europe for over 20 years I have a fair bit of negotiation experience between North Americans and Europeans. As I was often the most multilingual person in the office I was often called in desperation when my colleagues thought all communications had be permanently severed with their clients.”

Simple International Business Development presents 3 Easy Steps To Attract International Business Through Your Website posted at Simple International Business Development, saying, “Your online business can have global visibility. But is your message getting across to different cultures as you expect it? Are you able to adapt quickly to global market opportunities you see pop up? Or would you like to know how to quickly target different international audiences, with little investment on your part?”

Research International Markets presents 3 Easy Steps To Small Business International Development posted at Research International Markets, saying, “Some companies feel they have a global market e-commerce with an online presence. But are the international clients coming to your online store? And if they are, how did they find you? Does your online website have a real presence in foreign countries?”

Richard McLaughlin presents My New Browser Google Chrome posted at Oh, the Places You’ll Go, saying, “What Google is calling ‘a fresh take on the browser’

Google spent a lot of time building an Explorer killing web browser which they have called Chrome. Google Chrome allows users to browse, search, chat, email and collaborate so much more in a browser that is faster than any of the others that I use. I use Firefox for the plugins, Opera when I want to browse because it does nto ahve the plugins and so it is faster, Flock, Safari and Explorer as test browsers for the sites that I work on (all browsers have to work!)”

Effective Blogging

Disney Lai presents Personalities count when it comes to generating traffic posted at SIMPLICTY@gombui.net, saying, “I believe a well known personality does help to boost your internet traffic in no time.”

Other Strategies

Brian Terry presents 7 Revealing Questions About Your Website Design You Probably Wished You Asked Earlier? posted at Big Selling Website Design.

Susan Tatum presents Business Website Development – Testing and Measuring | Technology Marketing by Tatum Marketing posted at Technology Marketing by Tatum Marketing.

Welly Mulia presents 5 Reasons Why You Need To Track Your Visitors posted at Internet Business Make Money Online With Welly Mulia.

Welly Mulia presents 1 Powerful Trick To Boost Your Affiliate Marketing Income posted at Internet Business Make Money Online With Welly Mulia.

Welly Mulia presents Internet Business Make Money Online With Welly Mulia » Stupid People Succeed Faster? posted at Internet Business Make Money Online With Welly Mulia.

Rich Mc presents HopHunt.com Going Crazy Has Given Away Over $70 Million in Free PPC Ads posted at HopHunt.com Free PPC Blog, saying, “Free PPC Traffic.”

SEO / SEM

Brian Terry presents 7 ways to design a website? without designing a website posted at Big Selling Website Design.

Saikrishna Reddy presents Php Website with PHP-Nuke flavor posted at Php Website with PHP-Nuke flavor.

Saikrishna Reddy presents HR Outsourcing posted at HR Outsourcing.

Social Media Tools

Meg presents Thoughts On Twitter posted at Simpson’s Paradox.

That concludes this edition. Submit your blog article to the next edition of internet traffic using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.

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Published by Patrick on 10 Sep 2008

Generating Internet Traffic: Carnival 07

Welcome to the September 9, 2008 edition of internet traffic.

Rod presents Collect traffic and backlinks by participating in Blog Carnivals posted at Hippo Web Solutions, saying, “Blog carnivals are a great springboard for building traffic to your site, and great places to network with other bloggers in the same position as yourself.”

Jemima Holbert presents Finding a good SEO Company in India posted at Cignus Web’s – Blog.

Brian Terry presents 5 Powerful Ways To Instantly Jump Start Your Article Marketing posted at Big Yellow Blog of Turbo Marketing Secrets, saying, “Article Marketing is the process of distributing information online that proves your expertise within your niche market. Article Marketing also helps you build 100’s of inbound links for your website that help you attract more quality traffic which lead to increased sales and revenue.”

Article Marketing

Jimmy Adames presents Article Marketing Strategies – 4 Practical Steps To Success posted at Internet Business Building, saying, “Promoting your business on the Internet can be financially costly if you use paid advertising, but there is a great way to increase traffic to your website without the high costs by using article marketing strategies that work.”

Nicholas Powiull presents How to Attract Money into Your Life & Get into the Mind-Set of Abundance (My Personal Experience): by Nicholas Powiull posted at Conscious Flex, saying, “There is only one reason people come to your blog. This article will explain what that is and how to attract money from it. Building traffic is as easy as know this one important key about money!”

Effective Blogging

MoneyNing presents Turn Off the Internet When You Write posted at Busy Blogging Dot Com, saying, “Turn off the internet and concentrate!”

Other Strategies

Sagar Satapathy presents Test your Website: A 57-Point Checklist for Maximum Usability posted at Virtual Hosting.

Raymond presents The Best Credit Card Rewards For Google Ads and Search Advertising posted at Money Blue Book.

SEO / SEM

Nesher presents Relevance Spirit Freeware to improve Website Competiveness posted at Blogging for Good in the Modern World.

Fred Black presents Playing Chicken with Google posted at Fred Black: Internet Business Blog..

Social Media Tools

Mahyar presents Joomla: Content Managment System posted at Technology, saying, “Perfect way to set up a system to attract traffic and to create an online community”

That concludes this edition. Submit your blog article to the next edition of internet traffic using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.

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Published by Patrick on 02 Sep 2008

Generating Internet Traffic: Carnival 06

Welcome to the September 2, 2008 edition of internet traffic.

Maryland SEO presents Maryland SEO Consultant Reveals 5 Strategies for a More Profitable Business Website posted at Maryland SEO and Internet Marketing.

Michael Snyder presents 15 Things That Are Wrong With America posted at The Moral Collapse Of America.

banquet manager thatsme presents We’re The “Blog of the Day” posted at So You Want To Be a Banquet Manager….

James Lee presents The Unexpected Benefit of Taking Things Personally posted at Online Business Freedom.

Robert Phillips presents How to Use Blog Carnivals to Increase Traffic posted at How to Create a DVD without Spending a Dime.

Edith presents BizTechDay – Use Technology to Grow Your Business, Saturday October 25 San Francisco posted at BIZtechDay.

Paul Gallion presents Get Your Own ?Quick-Start? Branded e-Book System posted at Paul Gallion.

Effective Blogging

Alex_Sysoef presents Extending Blog Into Info Product posted at WordPress Web 2.0 How-To Spot-er, saying, “As a blogger writing in a specific niche you might already have nearly everything you need to create your very own first product… an eBook, report or a guide in any other format. Successful info product does one of the two things (well, perhaps more but we concentrate on the 2):

* Addresses a burning need by providing solution
* Saves time”

Online Directories

Rod presents Difficulty getting listed on Technorati? posted at Hippo Web Solutions, saying, “I took me much longer than I expected to get my site listed on Technorati – they seemed to just ignore my pings. The eventual solution, when I discovered it, was very simple though.”

Other Strategies

Steve Faber presents - How to Get Free Traffic, Boost Credibility, and Supercharge Your Small Business Marketing posted at Home Based Business Success.

Leah Mansback presents I?m a Tweeter, He?s a Tweeter? Wouldn?t you like to Twitter too? posted at “Making Good” with PMG Creative.

Sarah Scrafford presents 100 Excellent Web Tools for Healthy Eating posted at Nursing School Search Blog.

Susan Tatum presents Business Website Design: Help – Don’t Hinder – Your Visitors. | Technology Marketing by Tatum Marketing posted at Technology Marketing by Tatum Marketing.

Kacper Wrzesniewski presents My Top 5 Traffic Sources After 6 Months Blogging posted at KacperWrzesniewski.com, saying, “I prepared short list of my top 5 traffic sources since the beginning of my blog.”

SEO / SEM

Eric Brown presents THE SECRET TO SEARCH ENGINE OPTIMIZATION SUCCESS posted at SEO TIPS 4 U Blog.

Raffi presents Traffic Equalizer – Massive Targeted Traffic to your Website posted at Quality Building & Decorative Materials & Products – Photorealistic 3D Architectural Rendering, saying, “Fast, Easy & 100% guaranteed to drive unlimited traffic no matter what website or product you’re promoting.”

Social Media Tools

Leah Mansback presents What the F**K is Social Media? posted at “Making Good” with PMG Creative.

Kelly Sonora presents The Ultimate Guide to Google Knol: 50+ Tips and Tricks posted at Smart Teaching.

That concludes this edition. Submit your blog article to the next edition of internet traffic using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.

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Published by Patrick on 08 Jun 2008

Targeting Anchor Text to Improve Search Engine Rankings

Search engines like Google look at a variety of different factors when evaluating your website.  Although the specifics of these algorithyms are difficult to nail down, the major factors include the following:

  1. The amount of unique relevant content on your site.
  2. The newness or freshness of the content on your site.
  3. The number of inbound links pointing to your site.
  4. The number of links to the sites that are linking to you.

These 4 factors are the primary contributors to a strong search engine ranking, but there are others as well.  One under-utilized contributor is anchor text.  And what’s that?  Well, it’s the words used as the ‘anchor’ for a link.  So, if I used the words free articles to click to the 70+ free articles on this website, the anchor text for the link is “free articles”.

Let’s think about this.  By using the words “free articles”, I am saying that the place to find free articles is the location the link points to.  Or if I used sports news to link to ESPN.com, I am saying the best place on the internet for sports news is ESPN.com.  I am defining my endorsement.  Any link I put into my blog or website is an endorsement for the website I’m pointing to.  And when I put the link on certain words, I’m adding clarification to my endorsement.  The search engines know that.

Turns out, the words used to link to YOUR website play a significant role in the ranking your website gets for those specific words.  We all have specific keyword phrases that we’d love to ranking high for on the search engines.  For me, I’d love to rank high for phrases like “internet marketing”, “small business marketing” and “entrepreneur resources” among others.  And article marketing is one of the easiest ways to create those inbound links all by yourself.

Article marketing is the process of writing 500+ word articles (demonstrating your expertise) and then publishing them on the internet.  There are dozens of article distribution services that will distribute your article to hundreds or even thousands of article directories and online publishers for cheap or even free.  The beauty is that you can talk about yourself in an area called the author resource box and in that area, you can include a link to your website.

Most article authors go through the process and put the link on the name of their website address.  So for me, the link would be put on Tactical Execution.  That’s a major missed opportunity!  Instead, these authors should select one of their ideal keyword phrases and put the link on those words.  For me, I could put the link on a phrase like small business marketing.  By doing so, I am creating an inbound link to my website with the anchor text directly aligned with my marketing objectives.

As you may know, the hallmark of my business success is that I test everything I preach.  And in that effort, I did an experiment in the fall of 2007 where I targeted the phrase “growth marketing” and published a number of articles with the inbound link anchored on that phrase.  Within just 17 days, I already had my Tactical Execution listed on page 2 of a Google search for that phrase.  And today, my site usually comes up first or second.  You can see where I come up today by clicking here.

The primary strength of article marketing is the ability to target specific keyword phrases by using them as the anchor text for your link in your author resource box.  Personally, I use iSnare to distribute my articles and today, they show up on literally thousands of different websites.  Best of all, the service only costs me about $1 per article.  Take advantage of the opportunity and start targeting specific keyword phrases today.

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